According to the Food and Agriculture Organization of the United Nations (FAO), aquaculture is one of the fastest-growing food production sectors globally, now supplying over half of all seafood consumed worldwide. This makes it a vital and expanding part of our global food security.
At Aboitiz Foods, our commitment to customers goes beyond delivering high-quality products. Our aim is to be a trusted partner, providing value-added solutions to help them succeed in a fast-evolving agri-food landscape. With this in mind, we launched Agriconnect, a webinar series designed to empower livestock and aquaculture farmers by providing timely, relevant, and science-based insights. It’s a platform for both existing and potential Aboitiz Foods customers to engage with renowned industry experts and gain practical knowledge that can be applied to enhance farm productivity and profitability.
Gold Coin Indonesia team members (from left to right) Ambo Angka, Fessia Novri, and Bagus, with Agriconnect Speaker and Shrimp Expert Agus Saiful Huda
In its second season, Agriconnect has expanded its reach across five key markets: the Philippines, China, Malaysia, Vietnam, and Indonesia, underscoring our strong regional presence. Over 180 customers of Aboitiz Foods’ producer brands, Pilmico and Gold Coin, participated in the series, which combined the convenience of digital access with the value of in-person engagement, as our teams hosted live viewing sessions and post-webinar consultations in multiple locations.
Aboitiz Foods Team members from China watch the second Agriconnect episode on “Optimizing Shrimp Health & Productivity: Modern Approaches to Disease Management and Farming Systems”
The latest series focused on the Aquaculture sector, directly addressing immediate and long-term operational challenges. The first episode centered on Tilapia production, equipping farmers with practical approaches to enhance yields, strengthen disease prevention protocols, and improve overall farm performance. The second episode focused on Shrimp farming, offering more profound insights into health management, biosecurity, and innovative, systems-based farming approaches.
Participants consistently highlighted the value of discussions on disease management, which many considered a critical challenge in aquaculture operations. Customers found the expert-led sessions to be not only informative but also actionable, providing them with tangible steps they could implement to protect animal health, reduce losses, and optimize production.
Aboitiz Foods Customers and Team Members from Malaysia gather together to watch episode 1 entitled “Boosting Tilapia Production: From Broodstock to Disease Control”
What sets Agriconnect apart is its integrated format. Beyond the webinars, attendees benefit from meaningful, face-to-face interactions with sales and technical specialists from Pilmico and Gold Coin. These personalized consultations allow for a deep dive into customer-specific challenges, ensuring tailored solutions and a collaborative discussion on opportunities for improvement.
Through knowledge-sharing and fostering strong customer partnerships, Agriconnect reinforces Aboitiz Foods’ commitment to delivering long-term value beyond products and services. It reflects our value to keep our customers top of mind, dedicated to supporting our customers’ growth and resilience in an increasingly complex and competitive agricultural landscape.
Frequently Asked Questions
How does Agriconnect reflect Aboitiz Foods’ broader commitment to customers?
Agriconnect embodies Aboitiz Foods’ mission to be a trusted partner, not just a supplier. By equipping farmers with actionable knowledge and direct access to specialists, the series helps build customer resilience and long-term success – reflecting the company’s core value of keeping customers at the center of everything it does.
What is Agriconnect and why was it launched?
Agriconnect is a regional webinar series organized by Aboitiz Foods to support livestock and aquaculture farmers with timely, science-based insights from industry experts. It was launched to go beyond product delivery and serve as a value-added knowledge platform – helping both existing and potential customers improve farm productivity, profitability, and resilience in a competitive agri-food landscape.
What aquaculture topics did Season 2 cover?
Season 2 focused on two key aquaculture sectors. The first episode covered Tilapia production, addressing yield enhancement, disease prevention, and overall farm performance. The second focused on Shrimp farming, diving into health management, biosecurity, and innovative systems-based farming approaches. Disease management was highlighted by participants as a particularly critical area.
How many markets and customers did Agriconnect Season 2 reach?
Season 2 expanded across five key markets: the Philippines, China, Malaysia, Vietnam, and Indonesia. Over 180 customers of Pilmico and Gold Coin participated, combining digital access with in-person live viewing sessions and post-webinar consultations hosted by local teams in multiple locations.
What sets Agriconnect apart from a standard online webinar series?
Agriconnect goes beyond broadcasting by combining expert-led sessions with face-to-face consultations with sales and technical specialists from Pilmico and Gold Coin. These personalized interactions allow for tailored solutions to specific farm challenges – making the series an integrated engagement platform rather than a passive educational broadcast.
