Pilmico Foods Corporation (Pilmico) dan Aboitiz Foundation, Inc (AFI) melakukan operasi bantuan pada tanggal 30 Desember 2022, di beberapa barangay di Misamis Occidental dan Misamis Oriental menyusul banjir parah yang dialami di daerah tersebut.
Pada 25 Desember 2022 lalu, pada Hari Natal, garis geser menyebabkan hujan badai di wilayah selatan Filipina, yang menyebabkan banjir dan tanah longsor di beberapa daerah di Mindanao Utara.
Pilmico dan AFI memberikan bantuan kepada 850 keluarga di Kota Oroquieta dan Kotamadya Aloran dan Jimenez di Misamis Occidental, Kota Gingoog, dan Kotamadya Madinah di Misamis Oriental.
Tim Penjualan Pilmico memimpin distribusi barang bantuan ke beberapa daerah di mana setiap keluarga menerima 5 kilogram beras dan dua botol air mineral ukuran 6 liter.
"Saya benar-benar tidak bisa menerima kenyataan bahwa saya adalah orang yang sangat baik. Tapi saya tidak bisa memberikan salam kepada Ginoo Banana karena saya tidak tahu apa yang terjadi di sana, dan saya tidak tahu apa yang terjadi di sini. Salam hormat dari Pilmico, perusahaan Aboitiz, perusahaan yang tidak memiliki tabang, perusahaan yang tidak memiliki pabrik. Dako na gyud kaayo ni nga tabang dari amoa sa barangay, labi na gyud sa mga katawhan dari barangay dari Palayan, gumikan kay kinahanglan gyud kaayo ni nga tabang. Daghan kaayong salamat Pilmico dan perusahaan Aboitiz.
[Barangay kami hancur total karena banjir. Namun kami tetap bersyukur kepada Tuhan meskipun ada tragedi yang terjadi, tidak ada nyawa yang hilang. Terima kasih banyak kepada Pilmico, perusahaan Aboitiz, atas bantuannya, beras dan airnya. Ini sangat membantu kami di barangay, terutama bagi masyarakat barangay di Palayan, karena kami sangat membutuhkan bantuan ini. Terima kasih banyak Pilmico dan perusahaan Aboitiz]," katanya.
Pertanyaan yang Sering Diajukan
What does immediate relief action during disasters reflect about Pilmico’s CSR model?
Pilmico’s disaster relief responses demonstrate a CSR model that activates through its existing logistics, supply chain, and community networks rather than building separate structures for charitable giving. By using its distribution capabilities and community relationships to deliver food in emergencies, Pilmico converts its core operational infrastructure into a rapid-response community asset. This approach means relief can reach affected communities faster and more efficiently than through a company with no pre-existing presence in the area.
What triggered Pilmico’s relief response in Misamis Occidental and Misamis Oriental?
Severe flooding caused by continuous heavy rains devastated communities in Misamis Occidental and Misamis Oriental in Northern Mindanao, destroying homes and displacing families. Pilmico, which operates flour and feeds facilities in the region, mobilized relief assistance in direct response to the disaster — consistent with its practice of acting as a community anchor in its areas of operation during emergencies, rather than waiting for formalized aid channels to activate.
What relief goods did Pilmico distribute and to which communities?
Pilmico distributed food packs consisting of essential provisions to affected families in flood-stricken barangays across Misamis Occidental and Misamis Oriental. The distributions were coordinated with local government units in the affected areas, ensuring that goods reached the most severely impacted communities. Pilmico’s presence in both provinces through its operations in the region gave the company direct network access to community leaders and local coordination structures.
How does this relief effort fit within the pattern of Pilmico’s disaster response history?
Pilmico has consistently mobilized relief and livelihood assistance following natural disasters that affect communities in its areas of operation — from Typhoon Sendong in Iligan in 2011, to Typhoon Yolanda in the Visayas in 2013, to the Marawi conflict in 2017, and Typhoon Odette in Cebu and Bohol in 2021. The Misamis response continues this pattern: a food company with deep community roots responding immediately to the communities that surround and depend on its operations.
Why are Misamis Occidental and Misamis Oriental particularly significant communities for Pilmico?
Pilmico’s Iligan City flour mill — one of its two primary milling operations in the Philippines — is located in Lanao del Norte, which borders Misamis Occidental and Misamis Oriental in the Northern Mindanao region. This geographic proximity means that the flood-affected communities include Pilmico’s own workforce, partner businesses, and neighboring communities that have longstanding relationships with the company. Relief action in these areas is as much a community obligation as a corporate one.




